Lenders are in the business of getting money on the streets, and the best way to do that is through the use of an experienced direct mail marketing team.
The new Freddie Mac pilot is changing the mortgage lending industry in order to allow lower income individuals to be able to get a loan.
The Military Lending Act is changing with the additional of the Final Rule. Lenders need to make sure they are abiding by the compliance date.
Writing clear, relevant, and creative direct mail can be difficult but Lending Science DM is here to help improve your direct mail marketing.
What is online lending and how do online lenders use peer-to-peer lending in order to benefit borrowers and investors/lenders?
What is a considered a good direct mail response rate for business lending, consumer lending and mortgage lending & how can Lending Science DM help.
Google, the world's largest search engine, puts a ban on advertisements on loans with durations of less than two months and APR higher than 36%.
Let's face it, with poor sales performance your business will not go very far. An increase in sales relies on pushed efforts from your marketing team and strategies, and vice-versa.
The center of Direct Marketing is the database you use in each campaign. This piece of the puzzle is crucial for lenders to target the right audience according to their loan offer.
Mortgage Lenders must first recognize the various type of borrowers out there to fully comprehend how a large purchase will impact them.
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