eTrigger Database |
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eTrigger Database

Our most popular product for companies
wanting to quickly increase response rates

As a leader in financial services marketing, Lending Science DM has been dedicated to cultivating new prospects, products and methodologies for lenders serving the near prime and subprime verticals. We have several database solutions to serve these markets, but our eTrigger Database is the most popular product for companies wanting to rapidly increase their response rates.

The Lending Science DM Consumer Lending eTrigger Database is a new customer acquisition file built from contacts that have inquired online, through various channels for assistance with a loan, bank card, or merchant credit cards. This file gives lenders the ability to market their products and services to prospects that are likely “in market.” The file is updated from thousands of sources daily with full file updates occurring every 30 days.

Due to the nature of origination of these files, we cannot provide the URLs. However, all files referenced below have a proven track record in this space. Samples for analysis are available per your request.

1. RETAIL CARD HOLDERS

  • Monthly unique records: 750,000

2. BANK CARD HOLDERS

  • Monthly unique records: Monthly unique records: 1,250,000

3. MERCHANDISE CREDIT CARD HOLDERS (5 FILES)

  • Monthly unique records: 40,000
  • Monthly unique records: 110,000
  • Monthly unique records: 60,000
  • Monthly unique records: 160,000
  • Monthly unique records: 55,000

4. MAGAZINE BUYERS

  • Older demographic with higher income level. Highly responsive.
  • Monthly unique records: 200,000

5. ANTI-AGING PRODUCT BUYERS

  • Older demographic with higher income level. Highly responsive.
  • Monthly unique records: 240,000

6. DIRECT MAIL RESPONDERS WHO BUY

  • Older demographic with higher income level. Highly responsive.
  • Monthly unique records: 80,000

7. HARP APPROVALS

  • Consumers trying to verify HARP eligibility.
  • Monthly unique records: 60,000

8. JFN

  • Multi-sourced. Highly responsive credit applicants.
  • Monthly unique records: 1,000,000

9. MARKETING

  • Multi-sourced. Highly responsive credit applicants.
  • Monthly unique records: 700,000

10. CREDIT CARD TURN-DOWNS

  • Inbound-generated. Highly responsive.
  • Monthly unique records: 100,000

The following categories are also available for sampling/analysis for profitability:

11. AUTO FINANCE
12. BANK CARD
13. RETAIL CARD

There are millions of records available in the average, above average and best profit margin ranges.


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