Utilizing Customer Acquisition for Direct Mail Marketing
Lenders need to utilize customer acquisition as a launching point for their direct mail marketing in order for them to improve customer retention.
The Fed is Raising Interest Rates
The Fed has raised interest rates quicker than anticipated, so lenders need to remain vigilant for future rate hikes and how it will affect business.
Quality Data Creates a Better Customer Experience
Customer experience is becoming the new marketing tactic for customer retention and quality data assists in creating a quality experience.
Customer Retention Strategies For Lenders
Implementing strategic customer retention strategies will allow lenders to maintain their previous clients while gaining new ones; thus improving your ROI
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